OI-Glass
One of the world’s leading manufacturers of packaging products, OI-Glass holds the position of the largest manufacturer of glass containers in North America, South America, Europe, and Asia.
Agency: VaynerMedia
The Challenge: Create organic B2C social and promoted content aimed to target individuals who live a sustainable lifestyle, are health-conscious, and are pro-glass. In addition to B2B audiences to promote the use of glass packaging for food/beverage.
Role: Content Creator – I developed a DIY/Reuse series where individuals can learn how to repurpose their old glass packaging at home through easy tips and DIY projects. I pitched, produced, edited, and executed social content across TikTok, Facebook, Instagram, and LinkedIn.
-
Category
Glass Manufacturing